What began as a simple stand offering snacks to moviegoers of all ages is now, three decades on, one of the Philippines’ best-known names in the food and beverage sector.
Now celebrating its 30th year, Taters continues to pursue product and service excellence by keeping abreast of the rapidly evolving demands of its highly dynamic market.
From just popcorn and chips, Taters now caters to the diverse tastes of the Filipino public. While light snacks to munch on remain its primary stock in trade, the company has diversified its offerings to include heartier fare: practically everything from hotdogs garnished to one’s liking, to crispy chicken or fish, and to sandwiches to enjoy alone or with a buddy.
The brand’s evolution from a niche cinema snack provider to a versatile and widely accessible purveyor of great food is the secret to its ongoing success - and the rewards are totally TRENTA-stic.
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