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SM Prime Embarks on a Unified Waste Management Program for an #SMWasteFreeFuture

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SM Prime Holdings, Inc. (SM Prime), one of the leading integrated property developers in Southeast Asia, is embarking on a unified waste management and segregation campaign in response to the growing global crises on waste. SM Prime aims to bring all its property groups and stakeholders toward an #SMWasteFreeFuture

According to the United Nations Environment Programme (UNEP), humanity generates more than 2 billion tons of municipal solid waste annually, of which 45 percent is mismanaged. Without urgent action, municipal solid waste will double to almost 4 billion tons each year by 2050. On December 14, 2022, the United Nations General Assembly proclaimed March 30 as the International Day of Zero Waste.

The following year, UNEP inaugurated the First International Day of Zero Waste, to bolster actions to address the global pollution crisis. It aims to encourage global action and bring the world’s attention to zero waste. 

The largest haul and biggest participation to-date: The 38th International Coastal Clean-up had 17,000 volunteers across 15 SM Malls in 12 locations nationwide. It is an annual community-driven partnership between SM Supermalls, SM Cares, the DENR, LGU’s and the volunteers from the SM community. 

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